Trunx Storage & Privacy App

Trunx was created to fill a gaping void in the market that addresses a real issue we all face — privacy. Today, our photos and videos are strewn all over social networking sites that change their privacy rules constantly, including using our memories for their own advertising purposes. In addition, our phones and devices are vulnerable to others seeing our most private moments. Trunx empowers anyone to take control of their visual legacy. http://trunx.me

Social convention and human nature lead us into a trap of conformity where all brands seem similar. And it works to some degree, because there’s comfort in conformity. But in the long run, conformity is the kiss of death for a brand.

Successfully marketing a brand isn’t just about having a superior product, it's about disrupting the conventions of your industry. It’s about introducing your brand in a highly differentiating way that establishes it as the preferred choice and positions it in such a way that no other company can copy it.